Virtual production set: cinema camera and monitors with performers in period costume against green screen and atmospheric lighting

Virtual Production Partners • District Cinema

Welcome to the Era of the
SMART STUDIO

Empowering filmmakers, educators, and creators with high-velocity production pipelines that evolve alongside the most innovative technologies in M&E.

Explore the Pipeline Validated Tools

Key technology partners

Validated tools and platforms we work with in the lab.

Beeble AI

Video-to-VFX & AI lighting
XGrids

3D reconstruction & spatial computing
Lightcraft Technology

Virtual production & Jetset
Captury

Markerless motion capture

Our Mission

We are the place where the tools of today are validated for the creators of tomorrow.

The VPX Lab is an ecosystem designed for the Research, Development, Education, and Deployment of innovative production technologies. We operate at the intersection of cinematic tradition and virtual evolution, ensuring the M&E industry moves with velocity and precision.

Virtual production stage with blue screen, cinema camera on dolly track, lighting, and crew

High Velocity Pipeline

Cheap iteration is a creative advantage—these six capabilities are how you buy runway to experiment.

Together they lower the cost of trying, measuring, and revising so build–measure–learn lives in the work, not only in the spreadsheet.

Worlds & performance — reality capture, ultralight simulcam, and markerless MoCap put environments and actors in play before burn rate spikes.
Throughput & look — pipeline automation and any time lighting keep versions and lighting decisions fast enough to riff.
Finish & feedback — generative compositing tightens the loop from idea to comp so the next pass starts sooner.